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segmented marketing

См. также в других словарях:

  • Marketing plan — A marketing plan may be part of an overall business plan. Solid marketing strategy is the foundation of a well written marketing plan. While a marketing plan contains a list of actions, a marketing plan without a sound strategic foundation is of… …   Wikipedia

  • segmented — seg‧ment‧ed [segˈmentd] adjective COMMERCE a segmented area of business activity has many companies involved in it; = FRAGMENTED: • Far Eastern markets are more highly segmented. * * * Ⅰ. segment UK US /ˈsegmənt/ noun [C] ► …   Financial and business terms

  • marketing concept —  The idea that businesses should focus their efforts on anticipating and fulfilling the needs of customers.  ► “The idea that all markets can be profitably segmented has now received almost as widespread acceptance as the marketing concept itself …   American business jargon

  • Offensive marketing warfare strategies — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • Flanking marketing warfare strategies — In marketing and strategic management, marketing warfare strategies are a type of marketing strategy that uses military metaphor to craft a businesses strategy. See marketing warfare strategies for background and an overview. Flanking marketing… …   Wikipedia

  • Market segmentation — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • segment — ▪ I. segment seg‧ment 1 [ˈsegmənt] noun [countable] 1. ECONOMICS a part of the economy of a country or of a company s work: • The shipbuilding segment has reported higher earnings. • Within the health care segment, pharmaceuticals sales increased …   Financial and business terms

  • Best Buy — Infobox Company company name=Best Buy Co., Inc. company logo= company type=Public (nyse|BBY) company slogan=You, Happier. foundation=1966 location=Richfield, Minnesota key people=Richard M. Schulze, Founder Chairman Brad Anderson, CEO Vice… …   Wikipedia

  • Industrial market segmentation — is a scheme for categorizing industrial and business customers to guide strategic and tactical decision making, especially in sales and marketing. While government agencies and industry associations use standardized segmentation schemes for… …   Wikipedia

  • x86 — This article is about Intel microprocessor architecture in general. For the 32 bit generation of this architecture which is also called x86 , see IA 32. x86 Designer Intel, AMD Bits 16 bit, 32 bit, and/or 64 bit Introduced 1978 Design …   Wikipedia

  • Market segment — A market segment is a subgroup of people or organizations sharing one or more characteristics that cause them to have similar product needs. A true market segment meets all of the following criteria: it is distinct from other segments… …   Wikipedia

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